Since the 1960's the Stardust has been a fixture of the Vegas strip. From the rat pack to the brat pack, many regarded their sign as the true welcome sign for the city of sin.
Client: Stadust Resort & Casino
My Role: Copywriter
For the 45th Annniversary of the Legendary Stardust Resort and Casino, they needed a campaign to remind the world that the oldest joint on the strip also happened to be the coolest. Using their classic sign and some snappy copy, we developed an excellent feel for the campaign.
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